Close-up headshot of Sumit, Lead Curator with clear-framed glasses and a beard.

Sumit Z.

10+ years in Indian media and a career built on understanding how consumer markets move, Sumit leads editorial at Unbox Daily HQ as Editor in Chief. He researches and evaluates launches across Mobility, Lifestyle, Consumer Goods, and Entertainment, studying market positioning, consumer need, and real-world usability before delivering a verdict. His editorial approach starts with the reader's decision, not the brand's announcement. For editorial queries, launch coverage requests, or collaborations, reach out to Sumit Z. directly at sumitz@unboxdailyhq.com
futuREady India: How Renault Plans to Become a Top 3 Brand by 2030

futuREady India: How Renault Plans to Become a Top 3 Brand by 2030

Renault Group has officially launched "futuREady India", a high-stakes strategic roadmap designed to transform India into its most critical global hub. With a massive product offensive of seven new models, a shift toward "multi-energy" powertrains (including EVs and Hybrids), and a 7-year warranty, Renault is pivoting from a budget player to a high-value technology leader.

From Dibrugarh to Mumbai: How Amazon’s New AI Store is Simplifying Tech for Bharat

From Dibrugarh to Mumbai: How Amazon’s New AI Store is Simplifying Tech for Bharat

Amazon India has officially launched its dedicated AI Store, a curated marketplace designed to demystify artificial intelligence for the everyday consumer. Instead of focusing on confusing technical specs, the store highlights the real-world benefits of AI; like longer battery life, personalized health coaching and smarter home cooling, making high-tech accessible to everyone across India.