Thursday, May 28, 2026 |Navi Mumbai
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Very Sexy Collection from Victoria’s Secret Arrives at Rs 8,499
Actor Triptii Dimri leads the new campaign featuring monogram rhinestone straps and recycled fabrics.
Navi Mumbai | editorial@unboxdailyhq.com
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The Takeaway
- Apparel Group India manages the domestic market entry and local promotional campaign.
- Summer Signature pieces like lightly lined demi bras and full-coverage options expand the broader rollout.
- Clearance items bought through the official brand website cannot be returned.
- The actor appears as the first brand ambassador chosen specifically for this country.
Victoria’s Secret brings its signature Very Sexy collection to local buyers. The label appointed a domestic ambassador to signal a strategic pivot toward Indian consumers. Management is actively shifting away from a staged aesthetic. The company designed this release to provide cooling fabric technology alongside premium styling.
The core offering includes a standard push-up variant alongside statement corsets. Buyers can find the flagship bra in Black, Vintage Rose, Fuchsia Frenzy, and Moonlit Tropical. Fragrance extensions like the Orchid 100ml Eau De Parfum accompany the lingerie. The main garment body utilizes a blend of 65 percent recycled polyamide and 35 percent elastane. A 66 percent recycled polyester internal lining ensures a soft touch against the skin. Shoppers can use the dedicated mobile app, Nykaa, or Myntra to access the inventory.
The Shine Strap piece sets itself apart through a specialized padding system. It increases bust size by exactly one cup without adding heavy bulk. The signature monogram rhinestone logo straps elevate the visual appeal while maintaining an everyday lightweight feel. It is genuinely surprising to see the label abandon its famous rigid structures in favour of such a flexible daily wear approach.
Very Sexy Shine Strap Bra price and specifications
| Detail | Specification |
| Primary Bra Price | Rs 8,499 |
| Perfume Cost | Rs 8,999 |
| Manufacturing Origin | Vietnam |
| Launch Venue | Ambience Mall, New Delhi |
| Event Theme | Rome After Dark |
International intimate apparel brands are currently expanding their local availability. Premium shapewear label SKIMS confirms retail sites for India under a similar distribution plan with Reliance Brands.
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The domestic strategy relies heavily on moisture-wicking materials tailored for the Indian climate. Nationwide delivery makes these garments accessible well beyond the physical capital region. Consumers can easily find exact sizes through authorised premium retail platforms.
The Unboxed Truth
Unbox Daily HQ considers the crystal hardware on the Very Sexy Shine Strap Bra to be the primary justification for its high cost. The Rs 8,499 price tag matches a domestic round-trip flight ticket. This specific cup padding successfully solves the common issue of thick foam making summer wear unbearable. Buy this piece if you need breathable support for an evening out but stick to standard cotton basics for lounging at home.
Best for: Evening events where decorative straps can complement an open neckline.
Who Is This For: Shoppers aged 20 to 45 wanting comfortable push-up support.
Courtesy: Victoria’s Secret
What is the price of the Very Sexy Shine Strap Bra in India?
The Very Sexy Shine Strap Bra costs Rs 8,499 in India. Buyers can purchase it through the brand’s official Indian website, mobile application, Myntra, and Nykaa. Physical retail stock is also available at the Victoria’s Secret store in Ambience Mall, New Delhi.
What makes the Very Sexy Shine Strap Bra different within its category?
The bra features signature monogram rhinestone logo straps paired with a specialised lightweight push-up padding system. This design adds exactly one cup size without relying on the heavy foam typical of traditional styles. It also uses a breathable inner lining containing 66 percent recycled polyester to maintain comfort in warm weather.
Is the Very Sexy Shine Strap Bra worth buying?
The Very Sexy Shine Strap Bra is worth buying if you want decorative occasion innerwear with breathable support. The Rs 8,499 price is justified primarily by the crystal embellishments and cooling fabric technology rather than basic loungewear utility. This piece is best suited for women aged 20 to 45 who need comfortable evening wear.
